This Rakhi season the market was abuzz with innovative 'Bodyguard Rakhis' everywhere. Given the hype surrounding his Eid release, some enterprising entrepreneurs came out with 'Bodyguard Rakhis' that flooded the market and were a huge hit.
Brothers are also bodyguards, expressed Salman Khan at the launch of the first look of the BODYGUARD. The DABANGG actor whose new avatar this Eid is that of a BODYGUARD strongly believes that every person who loves and protects their loved one is a true bodyguard.
It's obvious that young girls with Bollywood stars in their eyes would like their real brothers to be as protective of them, warding off dangers with an iron fist and a karate kick, as Salman Khan does in the film's promos. A photograph of Salman from the movie is the USP of these first of-their kind Rakhis.
Interestingly, these 'Bodyguard Rakhis' are not a marketing gimmick. In fact, producer Atul Agnihotri was amazed and surprised. "Is that so? Well, they are not part of the film's promotion, but I like the idea," he expressed.
A caring Mother, a protective Brother, nurturing Father - every single person is a bodyguard in itself. Every individual is a bodyguard as he or she always protects their loved ones from danger or any bad influence and this makes a true bodyguard.
Interestingly, this year during the season of Raksha bandhan the market was seen flooded with innovative rakhis with Salman's photographs on it and BODYGUARD inscribed on it.
It is amazing how Salman has such a huge mass appeal and a big fan following that such innovative rakhis have emerged in the markets grabbing everyone's attention.
Brothers are also bodyguards, expressed Salman Khan at the launch of the first look of the BODYGUARD. The DABANGG actor whose new avatar this Eid is that of a BODYGUARD strongly believes that every person who loves and protects their loved one is a true bodyguard.
It's obvious that young girls with Bollywood stars in their eyes would like their real brothers to be as protective of them, warding off dangers with an iron fist and a karate kick, as Salman Khan does in the film's promos. A photograph of Salman from the movie is the USP of these first of-their kind Rakhis.
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| BODYGUARD Rakhis |
Interestingly, these 'Bodyguard Rakhis' are not a marketing gimmick. In fact, producer Atul Agnihotri was amazed and surprised. "Is that so? Well, they are not part of the film's promotion, but I like the idea," he expressed.
A caring Mother, a protective Brother, nurturing Father - every single person is a bodyguard in itself. Every individual is a bodyguard as he or she always protects their loved ones from danger or any bad influence and this makes a true bodyguard.
Interestingly, this year during the season of Raksha bandhan the market was seen flooded with innovative rakhis with Salman's photographs on it and BODYGUARD inscribed on it.
It is amazing how Salman has such a huge mass appeal and a big fan following that such innovative rakhis have emerged in the markets grabbing everyone's attention.
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